Wednesday, July 29, 2009

Things that make sense

Sometimes I look at certain things that, to me, obviously don’t make sense. The solution is so obvious that I get frustrated just thinking about it!

Case in point when I see a motorcycle rider without a helmet! (although this example is not Greentech related, I wanted to include it to illustrate the point). Why would any government that punishes suicide attempts and that has such a bitter discussion about a 3 week fetus being an individual, allow these people to roam around 70 MPH without any headgear? Same issue with cyclists, who foolishly think they look faster by avoiding the helmet.

DOT-motorcycle-helmet-2giryarse

Another example is using over ONE FULL GALLON of perfect tap water to wash down a man’s or a woman’s single “serving” of pee (a typical adult initiates bladder reflex contraction with 0.1 Gallon of urine). How hard can it be to mandate a water container that stores rain water and upon availability is used to flush toilets? or simply to create a toilet that does not require water for urine (and does for “other” uses)?

faa03568 ccc12233_96

A third case for general non-rationalization is allowing plastic bottles for drinking water, or even worse allowing “imported bottled water”. With the world water situation as it is (very bad, if you have not heard!) why would no one step up and prohibit companies from shipping bottled water from halfway around the globe just to create a “premium” market. Even worse, why don’t we wake up and recognize that plastic bottles are killing our environment and start using another material for our water containers (how hard can that be?).

“In the U.S., more than 30 billion
plastic water bottles end up as garbage or litter
each year”

When the cost of plastic became more attractive than glass all  bottling companies jumped into the new technology! With a little cooperation between government and industry a big difference can be achieved. Here is a NY Times article related to this issue (An Environmental Group’s Campaign of Wry Lies Against Bottled Water)

bottle_water

My forth and final example of “obvious irrationality” is the case for plug-in-hybrids. Here, I admit, there may be other factors unknown to me. But, as far as I can tell, the step from transforming a regular hybrid car into a plug-in hybrid is very straightforward. Granted, the battery pack in a plug-in may be a bit bigger (and heavier). But, the biggest difference is that energy will come from an OUTSIDE SOURCE into the car, as opposed to the minimal optimization achieved by regular hybrids (where energy is recuperated from the gasoline engine in two forms: directly and through the inertia of the car while breaking). Some smaller companies offer kits to transform regular hybrids into plug-ins. Why can’t big car companies do this transformation from the inception of the car???

Makes no sense!!… Do you agree, disagree or do you have any other examples of things that make no sense??

Here are some comments from Do you have the drive to be in Greentech?:

“I watched the Warren Buffet special last night on CNBC and he made it clear, "if you don't invest now, you will not come out on top". Most people don't understand that now is the time to get involved. Products are cheaper, and you can usually work out some great deals for services.”

“While there has been a bit of a shift of mindframe away from Greentech, due to the economy, I believe that there has been enough momentum and drive built up that it will push through the downturn. It also helps that the downturn seems to be hitting bottom instead of getting more severe...”

“I wanted to say I fully agree with you, despite the overall mindset. I myself have been in the industry for quite sometime now both on the investment side and the entrepreneurial”

“You are right, yet I think that comparing Greentech to the Internet Bubble is somewhat of a stretch because this is more tangible, it is more of the "Old Economy". People can calculate real ROIs and this is where I see the main challenge to industries worldwide.
Without Governments' support and incentives, the current ROI on a PV system (as an example) is completely uneconomical. Greentech has to succeed - we have no other choice so industry will come up with viable and affordable solutions that make sense”

“Personally... I think its pretty straight forward: The greentech companies that can actually make money (not just promises) will thrive and get funding. The ones that simply "paint pictures for the future" will likely not make it through the tough economy”

“The U.S. government doesn't have the drive to be in Greentech. It may talk a big game, but there's little investment for new ideas. Venture capital (at least outside of California) doesn't appear to have the drive to be in Greentech. The investors we speak to can't articulate how you generate ROI”

Until next time: SHALOM!

4 comments:

Unknown said...

I recently discovered a 'disposable' great value. Dryer Sheets. Hundreds of thousands are used every day and thrown away. I decided to test one for cleaning porceline, mirrors, and WOOD. The little bit of grit is perfect for removing initial dirt, then put a little cleaner on it and continue. It does an amazing job and it is free. I am thinking about getting some recycled envelopes and printing this tidbit on it and posting on the bulletin boards at laundry mats. Try it! You will be amazed.. also good for cleaning jewerly as a polish... no chems.. just the old dryer sheet. And they can also be reused many times.. just let 'em dry! Makes Sense!!

Costi said...
This comment has been removed by the author.
Costi said...

The reason is simple and obvious. In your examples, maybe not in the one with the water, people are winning money. As long as the bottling companies are winning money by using plastic, is not their problem any more. It's ours that we use that water, but how many choices we have ? Are we ready to make the switch ?
The same thing with the toilets...are we ready to be more economical ? I mean a large number of persons, not just you and me. If the answer is yes (and probably will be sometime as we climb the Maslow's pyramid) rest assured that there will be a company to make dual flush toilet or any other economical good for us to BUY and use.
Best regards!

Unknown said...

Mastermind makes a great point. Corporate is making money and until there is a shift in choice by the consumer, we are stuck with this refuse. In regards to the comment of big vehicle manufacturers changing hybrids over to Plug-in Hybrids, they are doing that now. Keep in mind, GM tried to introduce a plug-in vehicle many years ago and they were laughed out of the business. While their car was not a great design (too soon to market) it still held a lot of potential. The problem was gas was cheap and we as a society didn't care. If we as a country embraced this technology, we would have had the opportunity to put 1 million vehicles on the road by now. This would have a carbon reduction of over 50 million tons of CO2 based on a 10 year average. To put it into perspective 1 million vehicles is less than .05% of the country's regsitered vehicles. So to follow-back to my original comment, it is our decision to change how we look at GHG and other carbon emmitting technology. My company GoSmart Technologies is doing everything we can to encourage zero emmission electric vehicles. www.gosmarttechnologies.com