Monday, July 20, 2009

Do you have the drive to be in Greentech?

I say: Greentech will become a major force in world economics; it will be a huge industry.

Right now, though, there is a lot of skepticism. People are focusing on the state of the economy, the safety of their investments, the availability of credit and the state of their mortgages.

So, what will it take to come on top of the Greentech wave?

We will need determined entrepreneurs. People who are determined to succeed, who will be able to balance a vision with a solid day to day operation.

Greentech entrepreneurs have to grow (just like the internet entrepreneurs did) into successful businesses people. First of all they have to overcome the image internet entrepreneurs left on their wave. Investors and fellow industry leaders will look at them with suspicion. They have to prove they are capable of running a serious business; they have to prove that money will be managed and put to good use.

Investors also have a challenge. They have to overcome the fear that the recent downfall of the economy left on their heads (and their balance sheets). Investors will also need to brush up on their science knowledge. It’s not the same to analyze a business opportunity of selling shoes online versus a business opportunity of generating energy from solar rays.

Last, but not least, government and banks will have to shift gears as well. Regulation will be the vehicle to bring this industry to life and banks will have to understand the risks involved, and have capital ready to be put to good use.

So, do YOU have the drive to be in Greentech?

I got a lot of comments from “A couple of VERY interesting videos”:

“Shai Agassi and his scalable model for the car 2.0 make diffusion of his innovation plausible. Yes, a good deal of infrastructure still needs to be put in place to make his idea work, but the story he is telling makes sense.
Saul Griffith's idea seems more of a novelty than a future reality”

"I like Agassi's talk, although I disagree strongly with his premise that one can apply Moore's Law of semiconductor electronics evolution to batteries. The world has needed a better battery since the dawn of the previous century, when Baker and other electric cars lost out to steam and ultimately to internal combustion”

“Agreed, although there is room for significant improvement in batteries, certainly from commercializing a range of nano materials, probably 2x-5x increase in power and energy density in next decade, possibly to 10x. I am aware of several projects in commercial testing that can deliver 20%-40% more than current”

“If you plot the evolution of any figure of merit related to batteries (energy density, recharging cycles, etc.), you will notice only a linear improvement over the years, if any. Certainly not a Moore-like exponential growth”

“For the second idea, I think desertec is more realistic
www.desertec.org

“If demand for electricity increases due to charging car batteries all this would mean is more coal "base-load" powered stations. There are also many inefficiencies in the transmission of energy, conversion and also in use. Plus you have the issues of short range limits. I believe at this point perhaps the idea of natural gas approach may win over in the short term. For sure in the long term the car engine will transform from combustion engine to electricity driven”

“300M vehicles / 8M vehicles per year = 37.5 years. It doesn’t sound short-term to me, and that’s not counting growth, upon which the entire economy is predicated. Further math, 300M vehicles x $50K per vehicle = $15T, plus whatever new infrastructure will be necessary, and in perspective the US GDP is $13.8T”

“One thought I have is that, even with the investment in a strategically placed network of feasible and convenient battery swapping infrastructure, before investing $20,000 in an all electric vehicle, there would have to be a critical mass of electric vehicles on the road for people to believe that it is a stable technology and here to stay. Sort of a chicken and the egg syndrome”

“1. We need to move away from driving everywhere and build societies where we can walk.
2. Private transport must be replaced by communal public transport, which is far more efficient - less traffic, less congestion, less manufacturing and therefore waste”

“It sounds as if Shai Agassi's idea is already out of the gate. India and China are ahead of the curve on Electric Vehicles. There is incredible new technology with electric motors that is going to continue to progress this model forward where you get tremendous torque with less amp draw. Thanks for the videos”

“As for wind turbines on kites, they can work to produce power. Sadly, every NIMBY group in the nation will find problems with them. They are ugly. They kill birds. The cause epileptic fits in fieldmice. If it is visible, some group will fight it until the bitter end. The legal fees alone will prevent it from ever being financially viable”

Until next time: SHALOM!

1 comment:

MealerAmericanMotorCo said...

Sami,
We are right there on all counts and hopefully pushing the funding into reality. Mealer Companies could really appreciate a strong Israel based division or allie.

JL Mealer
Mealer Companies LLC
America's Next Automaker
and Green Power Source Provider
http://mealercompanies.com